Private label & brands reports

Presentations

03/08/2020
This report explores why we believe shoppers will increasingly adopt savvy shopping tactics as a result of COVID-19 and the economic downturn.
08/07/2020
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
26/06/2020
Find out more about shopper attitudes to new and existing brands.
28/04/2020
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
02/04/2020
BrewDog has started making hand sanitiser at its distillery in Aberdeen in response to the UK shortage
03/01/2020
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
30/10/2019
Understand the importance of private label and brands by different convenience store segments across a range of measures and how this is changing
02/10/2019
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
26/09/2019
In this report, we asked shoppers how they use and perceive each of the different tiers of supermarket private label products - value, standard and premium. We explore:
- How usage occasions differ between the three tiers of own label products - How quality and value perceptions differ between the three tiers of private label - How each tier of private label compares against branded equivalents - What would encourage shoppers to buy more of each tier of private label
21/08/2019
Find out what quality means to food discount shoppers