Category, capability & in-store excellence presentations

Presentations

03/12/2018
Discover how shoppers are influenced in-store across 35 food and grocery categories.
28/11/2018
Continuing our category benchmark series of reports, we explore the importance of health, provenance and ethics for shoppers.
16/11/2018
Continuing our category benchmark series of reports, we explore how shoppers determine value.
13/11/2018
To successfully differentiate category ranges we need to be better at building it in to our ranging. Read on for advice and tips in building better curation into your ranging processes.
31/10/2018
Using our brand new category benchmark data we reveal the importance of brands across 35 different food and grocery categories.
09/10/2018
Read on for great examples from Coles and Sainsbury’s of driving family loyalty, ASDA and Coca-Cola collaboration and as technology advances how it is providing shopper customisation.
29/08/2018
As the industry evolves the category management need to change with it. Read on for six future challenges for category management, you should be preparing for.
24/08/2018
How do you create change through your category vision? Danone share their four steps to turn category ambition into action.
09/08/2018
1 in 6 shoppers were on a health and beauty mission on their last trip. Discover how you can most effectively meet the needs of health and beauty shoppers.
17/07/2018
We take a closer look at Weetabix’s successful healthy breakfast campaign that appeals to parents and children. An updated case study.