Trends/Category & in-store/Category snapshots

Category snapshots

Presentations

Identifying challenges and opportunities within cooking sauces and condiments
26/01/2018
Find out how you can more effectively target shoppers in this category
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Identifying challenges and opportunities within yoghurts and yoghurt drinks
26/01/2018
Having a healthy option is highly important when buying yoghurts. Find out more
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Identifying challenges and opportunities within household cleaning products
12/01/2018
Find out how shopper behaviour and motivations when purchasing household cleaners differs from the average category
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Identifying challenges and opportunities within butter, margarine & spreads
08/01/2018
Butter, margarine and spreads is one of the most planned categories in the supermarket…find out more about shopper behaviour in this category
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Identifying challenges and opportunities within chilled ready meals
21/12/2017
Discover what is important to shoppers when purchasing chilled ready meals and how this differs to other food and grocery categories.
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Identifying challenges and opportunities within chilled prepared meats
27/11/2017
Quality, health and ethics are all important to the chilled ready meal shopper. Find out how this compares to other categories.
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Identifying challenges and opportunities within fresh poultry
13/11/2017
We reveal how to maximise opportunities within fresh poultry with a focus on quality, ethics and helping shoppers save time.
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Identifying challenges and opportunities within fresh fish
13/11/2017
We explore the importance of quality, health and choice amongst fresh fish shoppers.
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Identifying challenges and opportunities within juice
07/11/2017
Price and health are both important to juice shoppers. What does this mean for your business?
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Identifying challenges and opportunities within still drinks
06/11/2017
Find out how shopper motivations and in-store behaviour compare to other food and grocery categories.
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