Latest insights

Multichannel shopping in 2021 – unlocking future channel growth

Which channels will people shop in in the next 2-3 years? Find out more with our latest projections for large stores, convenience, discount and online.

Quarterly channel trends - Q4 2021

Find out about the latest shopping trends by channel, channel usage and changes in channel shopper demographic profiles.

Presentations

10/01/2022
The latest data on shoppers’ approach to multichannel shopping.
20/12/2021
We take a closer look at the Aldi shopper. Who they are, how they shop and what matters to them.
20/12/2021
We take a closer look at the Lidl shopper. Who they are, how they shop and what matters to them.
Multichannel monthly shopper update – December 2021

The latest data on shoppers’ approach to multichannel shopping.

Solutions from IGD

Creating personalised solutions that address critical customer and commercial challenges