Featured Presentation

Getting to know the Morrisons shopper

For the first of our 2020 retailer spotlights, we take a closer look at the Morrisons shopper; who they are, how they shop and what matters to them when they’re shopping.

Infographic: how retailers compare across five mega trends

Understand how shoppers of different retailers compare for our 5 mega-trends; time optimisation, experimentation, personalisation, socially conscious and health conscious 

Presentations

07/01/2021
We kick off 2021 with our first monthly ShopperVista update- a one-stop report for the latest shopper insights.
12/05/2020
Maximise your opportunities to trade with Asda by better understanding its shoppers
20/02/2020
For the first of our 2020 retailer spotlights, we take a closer look at the Morrisons shopper; who they are, how they shop and what matters to them when they’re shopping.
The Co-op shopper journey

Maximise your opportunities to trade with the Co-op by better understanding its shoppers

What are shoppers likely to think of Jack's?

Tesco’s new discount format is set to become the challenger in the discount channel, competing on price with Aldi and Lidl, but what will shoppers think of this new value retailer?

Aldi shoppers uncovered

Maximise your opportunities to trade with Aldi by better understanding its shoppers.

Lidl shoppers uncovered

Maximise your opportunities to trade with Lidl by better understanding its shoppers.