Macro trends/Digital and technology

Latest insights

Quick commerce: path to purchase

What is the quick commerce path to purchase? Explore the opportunities and limitations at each of the key stages of the shopper journey. 

What does quick commerce look like now and what will the future hold?

Discover all our reports and coverage on the fast growing and disruptive quick commerce channel. Understand all our insights on how suppliers can and are engaging with the channel to win.

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Presentations

Quick commerce: path to purchase
01/11/2022
In the second report in our quick commerce shoppers series, we uncover the path to purchase in the channel. We examine the shopper journey and where operators should focus their attention to win with shoppers.
What does quick commerce look like now and what will the future hold?
31/08/2022
Discover all our reports and coverage on the fast growing and disruptive quick commerce channel. Understand all our insights on how suppliers can and are engaging with the channel to win.
Quick commerce: defining shopper missions
05/08/2022
The first in a series of reports on quick commerce shoppers. Using a diary study, we have redefined the missions for the quick commerce channel into eight brand new meal-led and task-led missions.
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