Private label & brands reports

Presentations

10/11/2021
Using our latest Category Benchmarks research, we examine how shoppers across 82 sub categories perceive quality and trust supermarket private label products compared to brands.
03/11/2021
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
02/11/2021
Using our latest category benchmarks data, we look at how the importance of brands varies between 82 different sub-categories in terms of brand loyalty, influence on purchase decisions and more.
04/10/2021
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
24/09/2021
With the cost of living rising, see how spending priorities and savvy shopping tactics are changing
22/09/2021
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
03/08/2021
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
06/07/2021
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
09/03/2021
Discover the importance of brands to variety discount shoppers across different categories
24/02/2021
See how different behaviours are being exhibited by different shopper groups. Some focusing more on saving money due to the downturn and some more open to spending money.