Latest insights

How will HFSS change how shoppers are influenced in-store and online?

Exploring how shoppers are currently influenced by category hotspots, secondary displays and in-store media and how HFSS could change this.

Shrinkflation - what is the situation now?

As the cost-of-living continues to rise, we revisit the topic to see how shoppers' perceptions of shrinkflation have changed over the last six months.  

Presentations

29/09/2022
As the cost-of-living continues to rise, we revisit the topic to see how shoppers' perceptions of shrinkflation have changed over the last six months.
26/09/2022
Exploring how shoppers are currently influenced by category hotspots, secondary displays and in-store media and how HFSS could change this.
09/09/2022
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
Shopper sentiment monthly update

Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.

Last updated: August 2022