Latest insights

Trade-up and down: what is the balance?

As shoppers continue to grapple with the cost-of-living challenges we set out to find out what the impact is at a category level.

Shrinkflation – a sizeable issue?

Would you pay the same for less, or more for the same? Our report looks at the shopper perception around shrinkflation.

Presentations

07/06/2022
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
01/06/2022
As shoppers continue to grapple with the cost-of-living challenges we set out to find out what the impact is at a category level.
24/03/2022
How are shoppers perceiving shrinkflation?
Delivering Successful Promotions

Learn how to influence the shopper path to purchase and the importance of evaluating promotions to understand the short and long terms impacts of the activity and the implications on your future. Find out the latest trends and legislation affecting promotions including HFSS.

Shopper sentiment monthly update

Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.

Last updated: May 2022