Latest insights

Shopper squeeze - are they turning to own label?

With shoppers’ budgets squeezed, almost one in three shoppers are seeking to trade down to cheaper ranges such as value private label products, we review the categories shoppers are looking for cheaper options.

Supermarket shoppers’ drive for private label

How does perception, usage and drive change for each tier of supermarket private label?

Presentations

06/01/2023
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
04/01/2023
We highlight the five trends we expect to shape the UK market over the next 12 months and beyond.
14/10/2022
How does perception, usage and drive change for each tier of supermarket private label?
Shopper sentiment monthly update

Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.

Last updated: 
December 2022