Latest insights

How will HFSS change how shoppers are influenced in-store and online?

Exploring how shoppers are currently influenced by category hotspots, secondary displays and in-store media and how HFSS could change this.

The Tesco shopper

In this report, we shine a light on the Tesco shopper.

Presentations

26/09/2022
Exploring how shoppers are currently influenced by category hotspots, secondary displays and in-store media and how HFSS could change this.
22/09/2022
We take a look at the Co-op shopper. Who are they, how do they shop and what matters to them?
01/09/2022
Our half time report looks at the World Cup and the potential impacts this could have on the run up to Christmas 2022. How will shoppers behave?