Shopper trends/Shopper sentiment
Divided shoppers: the cost of living, revisited

This report looks to revisit some of the trends we were seeing in January this year. 

Cooking and socialising trends post COVID-19

We revisit the shoppers of our time to see how their food and social lives have changed as a result of COVID-19 - particularly amongst the youngest.

Presentations

Divided shoppers: the cost of living, revisited
22/06/2022
Revisit the divides in shopper behaviour with the cost of living crisis now in full flow.
Cooking and socialising trends post COVID-19
16/06/2022
We revisit the shoppers of our time to see how their food and social lives have changed as a result of COVID-19 - particularly amongst the youngest.
Shoppers react to the cost of living news
08/06/2022
Shopper confidence remained stable this month as further support was outlined by the government to combat the cost of living crisis later in the year.
View all presentations
Shopper sentiment monthly update

Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.

Last updated: May 2022

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